FASHION
IN A NEW STATMENT
Founded by women. Designed by women. Made for women. All with one mission: to help women of all backgrounds shine in their own way.

Betsa Amiri is a Dubai-based bespoke womenswear brand shaped by refined tailoring, couture-inspired detail, and a personal approach to women’s fashion. The brand creates pieces for women who value elegance, individuality, and clothing made with care.
From special occasions to modern everyday elegance, each design is developed with attention to proportion, finishing, and the woman who will wear it.
Betsa Amiri
Betsa Amiri’s connection to fashion began long before the creation of her brand. Raised in a family closely connected to tailoring and handmade garments, she grew up surrounded by fabric, patterns, fittings, and the discipline behind beautifully made clothing.
Her mother and aunt played an important role in shaping this early understanding. Through their work and dedication to couture, Betsa developed a strong eye for silhouettes, proportion, and the small details that define the quality of a finished piece.
This background gradually formed her own design language: feminine, refined, personal, and focused on creating garments that feel considered rather than ordinary.
For Betsa, fashion is not only about appearance; it is about creating a piece that belongs to the woman wearing it.
Seven Years of Bespoke Womenswear in Dubai
Over the past seven years in Dubai, Betsa Amiri has developed her brand through direct work with clients from different parts of the world. Each order is approached according to the client’s occasion, measurements, preferred style, and required level of detail.
The brand’s work spans bridal couture, eveningwear, elegant abayas, night dresses, and contemporary casual designs. While each category has its own purpose, the same attention is given to fit, fabric, balance, and finishing.
Betsa Amiri’s participation in fashion events such as Fashion Factor also reflects the brand’s growing presence within Dubai’s fashion scene. Today, the brand continues to build its identity through custom womenswear, refined presentation, and a consistent focus on quality.
A Personal Approach to Modern Womenswear
Betsa Amiri is defined by custom client work, a refined design range, and careful finishing across every piece.
Custom Client Work
Each piece is developed around the client’s size, occasion, preferred silhouette, color direction, and design details.
Range of Designs
The brand works across bridal couture, eveningwear, abayas, night dresses, and contemporary casual pieces.
Controlled Finishing
Every garment is reviewed with attention to proportion, construction, comfort, and a polished final appearance.
What We Create
Explore Betsa Amiri womenswear categories, each designed with attention to fit, fabric, finishing, and personal style.
Abayas
Night Dress
Wedding Dress
Casual Dress
Plan Your Visit or Start Your Custom Order
For appointments, fittings, made-to-measure orders, and design enquiries, our team is available to guide you with personal attention and clear communication.
Betsa Amiri at Oasis Mall Dubai
Office 64 – 3rd Office Floor
Oasis Mall Dubai
Dubai, United Arab Emirates